Who we are

Chique Jewellery started as Vie Beads on Esty in 2014 following a 10-year career in alternative fashion design and styling.

The practice of making jewellery started in 2012, as a start-up business it was both more affordable and accessible to create on a limited budget.

Vie Beads found success online drawing people from across the country from to visit their in-person markets from Twitter.

In 2018 due to personal reasons Vie Beads had to close, this was unfortunate as the brand was starting to make regular international sales.

The founder and designer Samantha has been waiting for the right time to start up again. Under her personal styling brand Urban Chique decided 2024 was the year to dedicate time to gaining back her skills ready to launch as Chique Jewellery.

To give Chique Jewellery direction and purpose the overall point of the brand is to created themed collections which will cover fashion, music and culture. This way Chique jewellery can play with a spectrum of designs from mainstream to alternative whilst keeping a brand identity.

Thank you for visiting the site and shop we appreciate your interest and custom.